Understanding Supplier & Market Analysis
5.0 (1 Review)

This course covers understanding potential suppliers and doing market analysis by using different approaches such as ABC, PESTEL, and SWOT analysis.

The course content covers various analytical frameworks and tools such as ABC analysis, PESTEL analysis, SWOT analysis, and Michael Porter's Five Forces model. These tools are essential for assessing supplier capabilities, understanding market dynamics, identifying risks, and making strategic decisions. By the end of the course, participants will gain insights into effective supplier evaluation, market analysis techniques, and risk assessment strategies, enabling them to make informed decisions that contribute to the success of their organizations.

What You Will Learn

  • How to study potential suppliers
  • Michael Portar’s five forces
  • PESTEL analysis
  • Risk identification and assessment
  • Request for information
  • SWOT analysis
  • ABC analysis

Why Learn with Maryna Trepova:

Chief Executive Officer - IPSM - International Procurement & Supply Management

Based in Ukraine, Maryna is a procurement expert focused on providing consulting training. Maryna has:

  • 5 years of experience in training and consulting
  • 10 years of experience in purchasing and procurement, tobacco market in particular;
  • Deep knowledge of procurement, sourcing, vendor management and category management in different categories.
  • Provide different consulting projects in procurement and purchasing
  • Proven experience in the negotiation process;
  • Strong organization and communication skills, analytical abilities, strategically thinking;
  • Speaker at the different conferences and round tables in Ukraine and other countries.
  • Public figure and volunteer in public procurement reforming

Who Is This Course For?

This course is designed for individuals or professionals who are involved in procurement, sourcing, supply chain management, or strategic decision-making within businesses. It would be beneficial for:

  • Procurement Managers and Officers: Those responsible for identifying and selecting suppliers for their organization's needs.
  • Supply Chain Managers: Individuals tasked with optimizing the flow of goods and services within the supply chain.
  • Strategic Planners: Professionals involved in strategic decision-making who need to understand market dynamics and supplier relationships.
  • Business Analysts: Those interested in analyzing market trends and competitive landscapes to inform business strategy.
  • Entrepreneurs and Small Business Owners: Individuals seeking to understand their market environment and potential suppliers to make informed decisions about their business operations.


  • Access to Internet
  • Computer / Laptop / Mobile Device

What Is Included?

  • Immediate unlimited access to course materials
  • 30-day money-back guarantee
  • Exercises and quizzes to help you put theory into practice
  • English Closed Captions
  • Full transcripts in PDF for each lesson
  • Suitable for mobile or desktop
  • SCMDOJO Certification when you pass the course quiz (accessible from Learning Center post-sign-in)

Shareable certificate

Link to Certificate

SCMDOJO Logo Academy

Certificate of Completion

  • Showcase on your LinkedIn Profile under the "Licenses & certifications" section
  • Download or print out as PDF to share with others
  • Share as PDF online to demonstrate your skill
  • The certificate's authenticity can be confirmed online using a QR code

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Refund policy

If you’re not 100% satisfied with the purchase, or it’s not what you were expecting, just reply to [email protected] within 30 days, and you’ll get a full refund. No questions asked. Please note the Refund Policy applies to Course Video and is NOT applicable to any Best Practices, eBooks or any digital download purchases as per our Refund Policy

Ratings and Reviews

Avg. Rating
1 Ratings
What's your experience? We'd love to know!
Posted 1 month ago

Great course. Add examples or practical cases in support of the theory

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